2013 was a awfully busy year for the Social
Media industry. The start of new social networks like Pheed, Thumb, Medium,
Flayvr, etc and new interactive features being added to existing social
networks. Instagram’s new video feature and Twitter’s vine mobile app that went
viral and caught the attention of a million users and not to forget the
expansion on usage of GIFs (animated images) that brought in humor and
creativity to social platforms.
With all the new features and social
platforms introduced in 2013, we've got seen a rise in the number of people
using such social platforms. The question now is what does 2014 have in store
for us? And why you should use Social Media for your Business.
2014 goes to be an amazing year for Social
Media and small Businesses. With the increased use of social platforms and
social apps, even small businesses are taking their marketing activities online
to reach resolute new customers seizing every chance to grow their
businesses. Here are six reasons why you
must use Social Media for your business this year.
Social Media for Business
1.
Mobile
is going mainstream- With the countless number of mobile apps being
introduced and downloaded on a daily basis; each website needs to be optimized
for mobile devices. This includes having a responsive design for your business
website. This could be a high priority for your business if you want to
increase revenues. If you're a small business, it's a must to create this
switch if you haven’t yet. The most vital aspect here is to strategize your
marketing plan to reach out to your audience via their smart phones. This
includes interactive business mobile apps, and emails that will be viewed on mobile
devices.
2.
Visual Content has higher impact- Be it personal or business use,
marketing optimization or Social Media marketing, the use of visual content-
images, GIFs and Info graphics is a must in your marketing strategy. Social
platforms like Instagram and Pinterest will continue to grow in their daily
user interactions. Let’s be honest here, text content can be boring, that is why
you need to consider ways that to incorporate images in your strategy that
compliments your transcription. Visual content captures the reader’s attention
and keeps them engaged. Don’t worry text isn’t dead.
3.
Increased video usage- 2014 will see an increase in the user interaction
around videos for each personal and business. Videos can continue to build meaningful
relationships between customers and businesses. Together with video content in
your promoting strategy can facilitate your audience learn additional
concerning your business so giving them a reason to choose you over others in
your niche. Make sure your videos area unit mobile friendly.
4. Branding and reputation
management- Branding is crucial for
your business and if done the correct way using social media tools, can boost
your business’s brand identity online. Social media marketing will facilitate
create a buzz around your business via social conversations. Not only are you
able to brand your business online with social media, you can also keep an eye
on what individuals and websites are saying concerning you and your company or
brand, online. You can use this data to your advantage or to repair issues, if
any. Discussion forums are the simplest thanks to earn credibility for your
business and be an expert in your niche.
5. Compliments search engine
rankings- If you're doing SEO, then
using social media marketing can improve the program rankings for your website.
It’s easy, the more your content is shared on social media platforms, higher
the chances for better search engine results. 2014 is the year where search
engine and Social Media marketing will come together to assist more small
businesses increase their revenues.
6. Proven to be cost-effective- Over the years, social media marketing has
proven to be a very cost-effective marketing tool for various small businesses.
Counting on your budget, you can hire {an internet an online a web} marketing
company or freelance social media individual to market your business online. or
you will choose to couple yourself which can price you nothing however
information and time. Statistics show that social media prices simply a
fraction of traditional marketing.
Conclusion- The higher than points are simply to give
you a glimpse of what Social media marketing can do for your business. It’s
increasingly turning into a necessity for businesses weather huge or small. Several
experts have proved the wonders social media can do for your business in
today’s technology driven economy. All you have to do is start!
2013 was a awfully busy year for the Social
Media industry. The start of new social networks like Pheed, Thumb, Medium,
Flayvr, etc and new interactive features being added to existing social
networks. Instagram’s new video feature and Twitter’s vine mobile app that went
viral and caught the attention of a million users and not to forget the
expansion on usage of GIFs (animated images) that brought in humor and
creativity to social platforms.
With all the new features and social
platforms introduced in 2013, we've got seen a rise in the number of people
using such social platforms. The question now is what does 2014 have in store
for us? And why you should use Social Media for your Business.
2014 goes to be an amazing year for Social
Media and small Businesses. With the increased use of social platforms and
social apps, even small businesses are taking their marketing activities online
to reach resolute new customers seizing every chance to grow their
businesses. Here are six reasons why you
must use Social Media for your business this year.
Social Media for Business
1.
Mobile
is going mainstream- With the countless number of mobile apps being
introduced and downloaded on a daily basis; each website needs to be optimized
for mobile devices. This includes having a responsive design for your business
website. This could be a high priority for your business if you want to
increase revenues. If you're a small business, it's a must to create this
switch if you haven’t yet. The most vital aspect here is to strategize your
marketing plan to reach out to your audience via their smart phones. This
includes interactive business mobile apps, and emails that will be viewed on mobile
devices.
2.
Visual Content has higher impact- Be it personal or business use,
marketing optimization or Social Media marketing, the use of visual content-
images, GIFs and Info graphics is a must in your marketing strategy. Social
platforms like Instagram and Pinterest will continue to grow in their daily
user interactions. Let’s be honest here, text content can be boring, that is why
you need to consider ways that to incorporate images in your strategy that
compliments your transcription. Visual content captures the reader’s attention
and keeps them engaged. Don’t worry text isn’t dead.
3.
Increased video usage- 2014 will see an increase in the user interaction
around videos for each personal and business. Videos can continue to build meaningful
relationships between customers and businesses. Together with video content in
your promoting strategy can facilitate your audience learn additional
concerning your business so giving them a reason to choose you over others in
your niche. Make sure your videos area unit mobile friendly.
4. Branding and reputation
management- Branding is crucial for
your business and if done the correct way using social media tools, can boost
your business’s brand identity online. Social media marketing will facilitate
create a buzz around your business via social conversations. Not only are you
able to brand your business online with social media, you can also keep an eye
on what individuals and websites are saying concerning you and your company or
brand, online. You can use this data to your advantage or to repair issues, if
any. Discussion forums are the simplest thanks to earn credibility for your
business and be an expert in your niche.
5. Compliments search engine
rankings- If you're doing SEO, then
using social media marketing can improve the program rankings for your website.
It’s easy, the more your content is shared on social media platforms, higher
the chances for better search engine results. 2014 is the year where search
engine and Social Media marketing will come together to assist more small
businesses increase their revenues.
6. Proven to be cost-effective- Over the years, social media marketing has
proven to be a very cost-effective marketing tool for various small businesses.
Counting on your budget, you can hire {an internet an online a web} marketing
company or freelance social media individual to market your business online. or
you will choose to couple yourself which can price you nothing however
information and time. Statistics show that social media prices simply a
fraction of traditional marketing.
Conclusion- The higher than points are simply to give
you a glimpse of what Social media marketing can do for your business. It’s
increasingly turning into a necessity for businesses weather huge or small. Several
experts have proved the wonders social media can do for your business in
today’s technology driven economy. All you have to do is start!
2013 was a awfully busy year for the Social
Media industry. The start of new social networks like Pheed, Thumb, Medium,
Flayvr, etc and new interactive features being added to existing social
networks. Instagram’s new video feature and Twitter’s vine mobile app that went
viral and caught the attention of a million users and not to forget the
expansion on usage of GIFs (animated images) that brought in humor and
creativity to social platforms.
With all the new features and social
platforms introduced in 2013, we've got seen a rise in the number of people
using such social platforms. The question now is what does 2014 have in store
for us? And why you should use Social Media for your Business.
2014 goes to be an amazing year for Social
Media and small Businesses. With the increased use of social platforms and
social apps, even small businesses are taking their marketing activities online
to reach resolute new customers seizing every chance to grow their
businesses. Here are six reasons why you
must use Social Media for your business this year.
Social Media for Business
1.
Mobile
is going mainstream- With the countless number of mobile apps being
introduced and downloaded on a daily basis; each website needs to be optimized
for mobile devices. This includes having a responsive design for your business
website. This could be a high priority for your business if you want to
increase revenues. If you're a small business, it's a must to create this
switch if you haven’t yet. The most vital aspect here is to strategize your
marketing plan to reach out to your audience via their smart phones. This
includes interactive business mobile apps, and emails that will be viewed on mobile
devices.
2.
Visual Content has higher impact- Be it personal or business use,
marketing optimization or Social Media marketing, the use of visual content-
images, GIFs and Info graphics is a must in your marketing strategy. Social
platforms like Instagram and Pinterest will continue to grow in their daily
user interactions. Let’s be honest here, text content can be boring, that is why
you need to consider ways that to incorporate images in your strategy that
compliments your transcription. Visual content captures the reader’s attention
and keeps them engaged. Don’t worry text isn’t dead.
3.
Increased video usage- 2014 will see an increase in the user interaction
around videos for each personal and business. Videos can continue to build meaningful
relationships between customers and businesses. Together with video content in
your promoting strategy can facilitate your audience learn additional
concerning your business so giving them a reason to choose you over others in
your niche. Make sure your videos area unit mobile friendly.
4. Branding and reputation
management- Branding is crucial for
your business and if done the correct way using social media tools, can boost
your business’s brand identity online. Social media marketing will facilitate
create a buzz around your business via social conversations. Not only are you
able to brand your business online with social media, you can also keep an eye
on what individuals and websites are saying concerning you and your company or
brand, online. You can use this data to your advantage or to repair issues, if
any. Discussion forums are the simplest thanks to earn credibility for your
business and be an expert in your niche.
5. Compliments search engine
rankings- If you're doing SEO, then
using social media marketing can improve the program rankings for your website.
It’s easy, the more your content is shared on social media platforms, higher
the chances for better search engine results. 2014 is the year where search
engine and Social Media marketing will come together to assist more small
businesses increase their revenues.
6. Proven to be cost-effective- Over the years, social media marketing has
proven to be a very cost-effective marketing tool for various small businesses.
Counting on your budget, you can hire {an internet an online a web} marketing
company or freelance social media individual to market your business online. or
you will choose to couple yourself which can price you nothing however
information and time. Statistics show that social media prices simply a
fraction of traditional marketing.
Conclusion- The higher than points are simply to give
you a glimpse of what Social media marketing can do for your business. It’s
increasingly turning into a necessity for businesses weather huge or small. Several
experts have proved the wonders social media can do for your business in
today’s technology driven economy. All you have to do is start!
Building bunches of links over night and enhancing the
keyword density could quickly rank your website at the highest of search
results page. obtaining an internet site to the highest of Google desires energetic
analysis, competent designing and watchful execution.
If you want to crush your competitors and take your web site
to the highest of SERPs, these tips are:
Select Your Keywords
Procedure of begins with recognizing the keywords that you
just would like to put for. whereas it's vital to rank at the highest of
Google, it's a lot of very important to seek out the proper keywords. you've
got to grasp those keywords that your target market is utilizing.
There square measure varied freed from expense and paid
tools that you just will build use of to try and do your keyword-research.
Goggle-keywords tool may be a smart one to start with.
When choose keyword – you've got to think about
Search volume (worldwide and neighbourhood)
Significance (in terms of conversions)
Competition (low, medium or high)
It should come in your targeted keywords list if a
particular keyword or expression has reduced search volume but less
competitors. In any case, any keywords that you just choose ought to be
applicable to your company.
Conduct Competitive analysis
No matter what niche you select, you'll frequently
anticipate to possess onerous competitors as way as ranking your web site at
the highest of Google is stressed. Since of that, it's crucial to perform some
analysis on your essential competitors so you'll verify the amount of rivals.
Competitive study additionally permits you learn those SEO techniques that your
rivals square measure utilizing. Unless you recognize however you establish up
against your rivals, you may not have the aptitude to ascertain an efficient
SEO methodology to finish prime positions.
Begin to Optimize
Now that you just comprehend the proper keywords you would
like to put for and therefore the level of rivals for those keywords, you're in
an exceedingly abundant stronger position to start the method of keyword
optimisation. you've got to tread the properties extraordinarily completely, as
over optimisation can quickly lead you to a Google fee.
If you've got very little or no SEO expertise in the slightest
degree, you've got to not build any hold-up in utilizing the of a acknowledged
SEO Company.
Establish prime quality Content typically
In the post-Panda age of Google, prime quality material is
that the lifeline of effective SEO. If your site doesn't have exceptional
product, you’ll ne'er ever have the aptitude to put it on leading
notwithstanding however robust you try. Even worse still, your site could even
get reproved as a result of having poor quality product.
On the one hand, you've got to begin establishing
extraordinary product on your web site frequently. On the varied different, you
want to take away or restate the inadequate quality product that your web site
includes already. Google’s Panda dislikes recreate item, inadequate quality product
and scanty or skinny product pages. make sure you pay respectable target of
these problems.
Construct Penguin-Friendly Links
Link structure ways of the previous days square measure
presently over. If you're getting ready to buy links from high PR internet
websites or mass-submitting your website to 100s of junk directory sites
associated participate in an adjusted link theme, drop of these ideas quickly.
of these square measure tried techniques of obtaining your web site reproved by
Google’s disreputable sphenisciform seabird formula.
Abide by these link structure concepts
Get links that go together with your niche.
Get links from reliable sites.