Guest
blogging is used by bloggers as a way to link with other people within the
blogosphere, grow relationships with other blog readers, and raise traffic for
their own blogs. There are two primary types of guest blogging:
When someone writes a post for to publish on
his own blog. That blogger will typically contact you and ask to provide a
guest post to you, or you can contact a blogger you like and request a guest
post.
When you write a guest post to be published on
another blogger's blog. Typically, you contact a blogger whose blog you enjoy
and ask if you can provide a guest post contribution.
Whichever
way you participate in guest posting is effective in terms of growing the
audience for your blog.
How
Guest Blogging Increases Blog Traffic
When
you write for another blog, you're introducing yourself to the entire existing
audience for that blog. With that in mind, it's important to submit guest posts
to blogs that are established with a steady flow of traffic. On the other hand,
when someone writes a guest post to appear on your blog, you can be sure he or
she will promote the guest appearance and drive traffic to your blog. You'll
have the opportunity to establish a relationship with that blogger and expose
new visitors to your blog at the same time.
Lowermost
Line about Guest Blogging
Guest
blogging is a win-win situation for both bloggers involved. It helps to grow
traffic for both blogs and strengthens blogger relationships. Don't be afraid
to ask for guest posts from bloggers whose content you enjoy (and who you think
can write a post relevant to your blog's audience) or to ask if you can write
guest posts for them.
Guest
blogging would seem a simple and easy tactic to getting ahead on the inter
webs. Write a some posts, find a few hosts, publish and bingo, life seems just
fine and excellent; but is all that soon to change?
Google has wanted to punish low-quality and/or
spammy sites; allowing better quality sites to rise through the rankings. Penguin updates targeted sites using:
- Aggressive exact-match anchor text
- Overuse of exact-match domains
- Low-quality article marketing & blog spam
- Keyword stuffing in internal/outbound links
The
ongoing updates beg the question: what will Google target next?
All
the major search engine optimization focused blogs have been discussing the
possibility that guest blogging are Google’s next logical target. Definitely it
is generally known that some individuals and organizations have been trying to
game the system by mass producing guest posts of low quality and publishing
them wherever someone will accept.
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