Monday, April 28, 2014

Keyword Research and Analysis for SEO

Web Marketing has developed an unique approach for researching and recommending the use of keywords and key phrases for websites. The keyword research is done specifically for SEO campaigns with extensive research into markets. Once the research is completed, keywords are then deployed in textual materials over the course of a one year SEO campaign.

Who Needs Keyword Research?


Client website that does not have a list of 50-100 keywords and key phrases needs a keyword analysis for organic search performed previous to launching the website advertising campaign. With a clear and concise list of keywords designed for website content development, articles, press releases, blogs, and podcast descriptions, a targeted and successful campaign can take place.

Expand Keyword Lists


Many ignore the meaning of thorough keyword research and select only a dozen keywords to focus on throughout any given campaign. Maximum Web Marketing will utilize primary keywords and key phrases in a campaign, but will want to expand the list to increase the number of professional story ideas that can be researched and written.
Keyword analysis is a time consuming process. Often reports will take one to two weeks to complete. We ask that new clients are patient during the time at the beginning of the campaign, so thorough research may take place.

Target Keywords Can Change

World Wide Web, like language itself, is dynamic. If client businesses change, or new words come into use, or old words go out of vogue, keyword focus can change. Client websites where analysis was done one or two years prior must be refreshed in order to remain effective.

Monday, April 21, 2014

What is guest blogging?

Guest blogging is used by bloggers as a way to link with other people within the blogosphere, grow relationships with other blog readers, and raise traffic for their own blogs. There are two primary types of guest blogging:
 When someone writes a post for to publish on his own blog. That blogger will typically contact you and ask to provide a guest post to you, or you can contact a blogger you like and request a guest post.
 When you write a guest post to be published on another blogger's blog. Typically, you contact a blogger whose blog you enjoy and ask if you can provide a guest post contribution.
Whichever way you participate in guest posting is effective in terms of growing the audience for your blog.
How Guest Blogging Increases Blog Traffic
When you write for another blog, you're introducing yourself to the entire existing audience for that blog. With that in mind, it's important to submit guest posts to blogs that are established with a steady flow of traffic. On the other hand, when someone writes a guest post to appear on your blog, you can be sure he or she will promote the guest appearance and drive traffic to your blog. You'll have the opportunity to establish a relationship with that blogger and expose new visitors to your blog at the same time.
Lowermost Line about Guest Blogging
Guest blogging is a win-win situation for both bloggers involved. It helps to grow traffic for both blogs and strengthens blogger relationships. Don't be afraid to ask for guest posts from bloggers whose content you enjoy (and who you think can write a post relevant to your blog's audience) or to ask if you can write guest posts for them.
Google and Guest Blogging

Guest blogging would seem a simple and easy tactic to getting ahead on the inter webs. Write a some posts, find a few hosts, publish and bingo, life seems just fine and excellent; but is all that soon to change?
 Google has wanted to punish low-quality and/or spammy sites; allowing better quality sites to rise through the rankings. Penguin updates targeted sites using:
  1. Aggressive exact-match anchor text
  2. Overuse of exact-match domains
  3. Low-quality article marketing & blog spam
  4. Keyword stuffing in internal/outbound links
The ongoing updates beg the question: what will Google target next?
All the major search engine optimization focused blogs have been discussing the possibility that guest blogging are Google’s next logical target. Definitely it is generally known that some individuals and organizations have been trying to game the system by mass producing guest posts of low quality and publishing them wherever someone will accept.

Some guest blogging site are,,